Capital Advertising is an all-round marketing agency based in 's-Hertogenbosch, with a hub in Amsterdam. We have been active for over 30 years, are still vibrant and full of new ideas. With a team of 17 experts, we offer a wide range of marketing services. Whether it is online or offline marketing, Capital Advertising has the experience and knowledge to make any campaign successful.
We believe in no-nonsense, approachable services. We do not produce thick reports, but offer creative and distinctive concepts that have an immediate impact. We only work for clients who are enthusiastic about our services, because we are convinced that a good cooperation starts with shared passion and enthusiasm.
For Invicta, Capital Sports' crew was active at the Holkham Hall estate in England during the first months of 2024. The US watch brand, which has a strong affinity with motorsport, has sponsored a Formula 2 racing team since 2023. From 2024, this team will bear the name Invicta Racing, named after its sponsor. To bring this development to the attention of racing and watch enthusiasts worldwide, Invicta engaged its trusted marketing agency from Den Bosch, with which it has worked closely for almost a decade.
We believe in no-nonsense, approachable services. We do not produce thick reports, but offer creative and distinctive concepts that have an immediate impact. We only work for clients who are enthusiastic about our services, because we are convinced that a good cooperation starts with shared passion and enthusiasm.
Get a tax and notary office. And make it different from all the others. Taxperience from Den Bosch hasn't been so standard for years. The team at Capital Advertising gave them a corporate identity to match that look. With iconic figures, vibrant colours and a new pay-off.
Let's start with that new pay-off: Don't act standard. Set the standard. A combination of the previous slogan 'not so standard' and Taxperience's ambition to do better than everyone else in the industry. In other words: to not conform to the standard, but to set a new standard itself.
Anyone who steps into Taxperience's office will see that this is not just a statement. It is a promise. With art on the wall, a statue of a monkey in the middle of the office and a team willing to always go the extra mile, the Den Bosch-based tax organisation shows that they are truly different from their industry peers.
In 1906, Simon Coifman perfected his first watch movement. The result featured gold plating and rubies for the 17-jewel movement. From 1907, he began manufacturing timepieces for metalworkers, stonemasons, coppersmiths and other local artisans. His timepieces were soon recognised for their superior capacity and attention to detail. As a result, S. Coifman timepieces were soon nicknamed craftsman watches.
In 1911, influenced by renowned watchmaker Abraham-Louis Breguet, Coifman managed to build his own tourbillon timepiece as a tribute to the great master. In the process, he added his signature elegance. News of this considerable achievement spread quickly and shortly after his first creation, he was commissioned to build another. Since then, only four others have been commissioned and it is estimated that in today's market they would cost $200,000 each.
In line with the 'Invincible in Detail' campaign, Invicta and Capital Advertising travelled to Le Castellet in France in the summer of 2022, where they brought together a team of almost 20 people at the Paul Ricard race circuit. Among them was Formula 2 driver Juan Manuel Correa, who wore some unique racing watches as an Invicta ambassador. Over two days of filming, we captured plenty of great moments, in photo and video.
Capital Advertising has built a reputation in campaigns for watch brands. Not surprisingly, in early 2017, Swiss company Glycine also came to our agency. A famous brand that could definitely use some new energy. Glycine has been making watches since 1914, which are especially popular among aviation enthusiasts. Over the years, it has maintained a specific line of watches that embody the brand's strong foundations and reflect their times. Striving for excellence at affordable prices is a cornerstone of the Glycine philosophy. The company's strong heritage, combined with an emphasis on robust and reliable products, makes Glycine a respected name in Swiss watchmaking today.
Glycine's collection includes both Quartz-powered and automatic watches, produced to the highest standards. Glycine founder Eugene Meylan aimed for absolute perfection with his first models. This commitment to excellence and quality lives on in current models, such as the Airman, the Airpilot, the Bienne and the Combat. Glycine watches continue to maintain the highest standard of quality. It is up to Capital Advertising to showcase this quality and legacy to the world.
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