Skip to content
en
  • There are no suggestions because the search field is empty.
en

+31 (0)73 613 30 30

Images without a photo shoot

How do you create a cohesive visual style with limited resources? For Taxperience, we developed website visuals based on a minimal set of photographs. No elaborate photo shoots just existing selfies as our starting point. The challenge was to translate these new visuals into a visual style that aligns with the brand and the website, without making them feel generic or inconsistent. 

TIS 25042 AI Eline Marteijn 1280x 720 - 14
29

Iphone photo as a starting point
Instead of a new photo shoot, we worked with a set of photos provided to us. Simple images, without elaborate settings or production. This existing set forms the basis of the entire image library. By working from this starting point, the recognizability of the people is preserved, and the imagery aligns directly with the organization.

Using AI, the people were then placed in various situations and settings. By working from the same base photos, the style remains recognizable, while the different settings provide sufficient variety.

Consistent in style and appearance
The focus was on developing a visual language that aligns with Taxperience’s brand identity. Not isolated visuals, but a consistent series that can be applied throughout the entire website. Tailored to the website’s content and structure. This creates visual variety while still maintaining a sense of unity. 

This approach makes it possible to develop a complete set of visuals with minimal input, without relying on scheduling, locations, or extensive productions. For Taxperience, this results in an efficient workflow that allows for quick adjustments and ensures visuals are immediately ready for use on the website.

 

 

Does our work at Taxperience Interim Solutions appeal to you?

Please contact us for
an introductory meeting

Also included in our portfolio

More success stories

Campagnebeeld S. Coifman

S. Coifman

In 1906, Simon Coifman perfected his first watch movement in Chiasso, Switzerland. A year later, he started manufacturing time instruments for metalworkers, stonemasons, coppersmiths, and other local craftsmen.

>>
Taxperience

Taxperience

Take a tax and notary firm. And make it stand out from the rest. Taxperience in Den Bosch has been anything but ordinary for years. We gave them a brand identity that matches that image. With iconic characters, vibrant colors, and a new tagline.

>>
Basketballer Heroes Den Bosch

Heroes Den Bosch

As soon as you step into the Maaspoort, home of Heroes Den Bosch, you can feel it: this is going to be a spectacle. Stunning three-pointers, blocks, and dunks are interspersed with energetic intermissions, where dance acts and half-court shots keep you captivated.

>>
Medisch specialist Radboudumc

Radboudumc

Radboud Report Oncology is a publication of the Radboudumc Center for Oncology, developed in collaboration with Capital Advertising. The magazine highlights the latest developments in cancer research and therapy.

>>
logo-small